We're enjoying the latest video from NYT's fashion extraordinaire, Bill Cunningham, in which he discusses New York's cutting edge fashion collectors: "There is another, rarer side of fashion, when creative minds allow the art world and other influences to enter into their process.

I'm steadily amazed at what fashion could be if someone would take the corral off it, and let it run free, and if the pub could free their imagination.

...Fashion has become so predictable and so cookie-cutter that it's time to invite the odd world in for collaboration."

moreTrees at Outsidelands!

For the third time, moreTrees will be hosting a booth at San Francisco's one and only Outsidelands festival. This year we are over the moon about this, as moreTrees was born on Phish tour many years ago, and Phish will be headlining this epic party in the park. It's a match made in heaven.

Stop by for special sales and new releases of everyone's favorite eco-streetwear. Remember, we remain one of the only companies to actually make our clothing in America. Please help support this essential work as we strive to change the industry from the inside out!

:: Outsidelands 2011 ::
Golden Gate Park, San Francisco, CA
Fri-Sun 11am to 10pm

Brand NEW Shopping Cart

We now accept VISA, MC, and Paypal through our new, streamlined shopping cart:

>>> www.moreTreesclothing.com <<<

moreTrees Spring Photoshoot 2011

Many thanks to Cynthia, our photographer, and models Jehmima, Anne-Lauren, and Udi! We spent a couple days getting the perfect shots to share our latest designs.

From moreTrees Spring Photoshoot 2011

From moreTrees Spring Photoshoot 2011

From moreTrees Spring Photoshoot 2011

EARTH DAY!

50% Off EVERYTHING Earth Day Sale!
Ends Sunday at midnight. Use CODE: EARTHDAY at checkout.

"Join in the work of remaking this nation" ~Barack Obama, Nov. 4th, 2008

moreTrees remains some of the only eco-streetwear that's actually Made in America, in a facility Globally Certified for Social Responsibility, blending Organic Cotton, Hemp, and or Recycled P.E.T. (plastic soda bottles!)

www.moreTreesclothing.com

Focus: The moreTrees Models

The moreTrees models are a force onto themselves. We have an extended team of talented friends who excel in the fields of yoga, art, music, film, and even cutting-edge science. We like to work with these cultural creatives to infiltrate the industry with their Very Real Beauty.

Each has graciously given their time and energy to help further the moreTrees mission, and over the years, we've had Way Too Much Fun hosting photoshoots in Olympia, LA, Las Vegas, and San Francisco. We even feed our models! Usually with organic Vegan food and mimosas ;)

Enjoy these "moreTrees Classic" gems (see full spread here). We're all about GROWTH; meaning, growing into a new, green, life-affirming culture. In their own way, these models are all involved in the growth and betterment of our culture. Deep Thanks to each and every one of you!:

Grace Bender, Yogi, Massage Therapist, and Doula:

From moreTrees eco-Style House

Ben Ebyam, DJ, of U9Lift:

From moreTrees eco-Style House

Vanessa Barienbrock, Midwife:

From moreTrees eco-Style House

Matthew Spooner Lewis, Scientist (HIV vaccine development!) :

From moreTrees eco-Style House

Jamie Glassford, Model and Fashionista:

From moreTrees eco-Style House

Ian Sharp, Artist and Musician (http://www.theartofis.com):

From moreTrees eco-Style House

Heather Jozak, Decorative Artist. So gracious to help us out when we were first starting up! Shown here in the Family Tree warehouse in Oly. You know if you were there! :

From moreTrees eco-Style House

Jay Standish, founder of Symbionomics:

From moreTrees eco-Style House

Moon Reflecting, Musician/Singer/Songwriter/Composer, guest Photographer for moreTrees:

From moreTrees eco-Style House

Ian Davidson, of The Absynth Quartet and founder of Ian Davidson Instruments:

From moreTrees eco-Style House

Cynthia Miller, Photographer and founder, New Roots Photography. The Official moreTrees Photographer! :

From moreTrees eco-Style House

Moon Reflecting Repping moreTrees!

Downtempo beats from Moon Reflecting, who's been a guest photographer and model for moreTrees! Check out the Nourish Tank Top she's repping!

From moreTrees eco-Style House

Direct link to order the (Organic of course!) Nourish Tank: Here.

moreTrees recommended by Surrender to the Flow!

From moreTrees eco-Style House

(excerpt) [moreTrees] started as a [Phish] lot business as far back as '94 and evolved into a larger, stronger, positive, successful clothing company since then. Check 'em out.

Thanks, STTF! Keep up the good work!

moreTrees featured on "Get Skinny, Go Vegan" !

From moreTrees eco-Style House

Many thanks to "Get Skinny Go Skinny Vegan," a healthy lifestyle blog which kindly reviewed moreTrees to say this:

MoreTrees "Sweetest Sweats" made of Hemp, Organic Cotton, & a touch of lycra. This company is an AWESOME vegan, sustainable, hip find. The clothing isn't made for 12 year old girls, or for that fact, by 12 year old girls either. Skinny, Curvy, All of it girls. This company rocks.

Read the whole blog post here.

Is Runway Really Needed?

From moreTrees Eco-Style House

Old formats are dying all around us, maybe the runway show will also fall on the wayside. Love the idea of replacing it with film at the very least. So many other potential formats for fashion!

Read the full NYT article HERE.

"...he admitted that it was not any easier — and certainly not any less expensive — to take the image option, even if it avoided the “uncontrollable stress” of the live format.

As a concept, he finds the idea of video sequences exhilarating, setting the mood and conveying the essence of his vision, backed up with a look book focused on the clothes."

moreTrees Gets Around!

You may have seen us at one of the Green Festivals, Bonnaroo, Harmony Fest, Sol Fest, Outsidelands, Pool Tradeshow, and Thread...

Hemp History Week!

It's Hemp History Week! Learn AND Take Action! : www.hemphistoryweek.com

Green Festival!

Come visit us at this weekends' GREEN FESTIVAL in SF! That's right, everyone LOVES THE GREEN FEST SO MUCH we're bringing it back for Spring now too. We'll be offering MASSIVE DISCOUNTS and FRESH GEAR. There'll be an organic beer and wine tent too. Learn more: http://www.greenfestivals.org/san-francisco-spring/download-the-sf-event-guide.

TESTIMONIALS

Thanks to all of our dear clientele for their feedback. Here's a sample of their adorations:

im a hip hop artist/producer based in australia... im actually in awe that this has finally happened...your label is a godsend...ive been thinking for along time that the clothing i wear is quite hypocritical as it contains fibres and cottons that are very hurtful to the environment… peace, love and blessings -julian aka inkswel (Hip Hop Artist), Australia

Nice clothes. Organic cotton and fashionable too. Right on. – Green Yoga Association, Oakland, CA

I have just received my pants that I ordered from you a short while ago. They fit very well, are of excellent quality and craftsmanship, and far exceeded my high hopes – well worth the money. I would like to pass on my appreciation for your courageous and awesome company. May others discover you and be as pleased as I am! - Kerri Roland, Marblehead, MA

i love me some MORE TREES!! – “rootsgirl” Studio City, CA

My trance pants arrived yesterday and if you'd just let me gush for a minute...they are wonderful! I'm always wary of buying pants on line since they are the hardest to fit correctly but I've been looking at your site for a long time and decided to give them a try. Boy am I glad! I especially love how there's buttons instead of drawstring, which is hard to find with eco-friendly clothing but the side pull is brilliant. - Grace S., Bloomington, IL

Love the new stuff. Looking forward to getting my hands on one of the ROOTS tees. Good Vibes! Peace, Love, Unity, Respect -“yellasone” Silverdale, WA

~~Aloha~~ WOW ~~ I am soooo excited we got your line of clothing out here on the Big Island of Hawaii to sell to our awesome friends and peop's~~ I know it will be a big hit ~~ -Chrystal Fox, Hilo, HI

i'm pretty much in love. haha i'm most def. already looking for what to buy! – “Fahima” TX

Good to see someone keepin the threads clean...grow on, sew on. – Dianah Birdsong, TX

…Love the organic pimpish clothing line you got here. – “deS1o” (Artist), Huntsville, AL

It's always good to choose an alternate that stands out from the rest. Keep up the good work... - Code Mango (Electronic Artist), Chicago

love the clothes.. they're rad! do u's sell ur clothing in australia at all by any chance?? - Caroline Cribbin, Australia

your aspirations are admirable and necessary…& using wardrobe as a protest is a great idea… - Rosie, UK

love the shirts! thank you! -Crystal, Arcata, CA

I really like the concept behind your company.....nice designs too...peace -Dr. Merkaba (Hip Hop Artist), San Diego, CA

"moreTrees" is one of the best name I've ever heard. especially for a green-heart like me... -Populous (DJ / producer), Lecce, Italy

Top 5 Sellers!

And the results are in... the TOP 5 SELLERS for the moreTrees 09/10 Line aaaaare:

FOR MEN:

#1 GREEN IS THE NEW GOLD!
Available in Chocolate Brown or Black. Complete with "Renewal" tag on back left corner.


#2 Twilight Tree!
Stark and gritty silhouette of a hibernating tree on 100% organic cotton. Available in Avocado, Danger Orange, and Blue.


#3 Oxford Button Down T w/ the Fly Away Away Home print


#4 Our infamous Cargo Pants! Made with 77% Hemp / 23% RECYCLED PLASTIC SODA BOTTLES! Um, Amazing!


#5 300% Organic Hoodie!


and FOR THE LADIES:

Our #1 TOP SELLER iiiissss the Cultivate T-shirt!


#2 Wildlife!


#3 Our world famous TRANCE PANTS, made with 77% Hemp and 23% RECYCLED POP BOTTLES!


#4 Nourish Tank Top!


#5 Genesis Top!

So there you have it, some amazing offerings from moreTrees, all designed in SF, made in LA, and with sustainable fabrics no less! Enjoy!

Welcome to our New Intern!!!

We're proud to welcome our new intern, Alex, into the fold.

She's studying the sociology of fashion via moreTrees, which promises to be both scintillating subject matter and very helpful for us!

A little on Alex: She's modeled with us for our last catalog and one of those shots became the inspiration for a new series loosely called "Wild Life," out of which a T-shirt design was born. So she's already made her mark, and now we're handing a few projects over for her to run with.

Ok STAY WITH ME HERE PEOPLE! Here's a visual of Ms. Alex > being inspiration for a giclee print collage > which in turn inspired the T-shirt design > which demanded a painted version done on wood panel. WOO! there's A LOT of inspiration going on over here!

Seriously, running a clothing company is crazy busytime, especially if you're operating without the minions one can only dream exist at ginormous Parisian fashion houses.

Here, we're sustainable and self-contained, and it's mean to have minions anyway. We're all equal and truly there've been SO MANY TALENTED AND AMAZING hands stirring the pot of yummy organic streetwear we call moreTrees and we're so grateful for each and everyone of them.

And with that said, a warm welcome to Ms. Alexandra!

The Birds and Bees of T-Shirt Design

From moreTrees eco-Style House

Once upon a time, a t-shirt design was born. It's a process, and in this case blended lots of layers over several years. The formula wound up looking something like this:

1 part handmade hemp silk dress

1 part love poems of a certain era of said artist's life written all over said dress

1 part video of artist wearing and dancing in said poetry dress

2 parts still photos from this video, drawn

1 part obsession with said artist's birthday (7.7.77), resulting in lots of group efforts to create the perfect 7 tattoo, which resulted in not a tattoo, but instead, lots and lots of pages with sevens scrawled all over

2 parts research of tibetan buddhist mandala iconography and therefore a study of a tibetan tree icon

1 part watercolor done years ago, found

= a collage we call She Who Traverses Through Space, another way of saying "Dakini." Very limited, special edition T-shirts available HERE!

Crazy Insane-o Love Day Sale EVERYTHING'S 50% OFF!

Crazy Insane-o Love Day Sale EVERYTHING'S 50% OFF!

~*~what!?~*~

Because we love you with all our hearts, and we love your children and your children's children, and this glorious earth and we want to help return it to a lush green paradise complete with healthy functioning ecosystems, enchanted forests, and clean air, so DON'T SLEEP, act now, support the moreTrees cause cos we be doing it RIGHT!

Christmas for moreTrees Lovers!

It's a start, anyway. Props to all the sane scientists and conservationists who're infiltrating the bureaucratic system in order to essentially save our planet. It's a shame it requires this much negotiating and red tape for something that should really be a moral imperative, but hey, no one said all of humanity was enlightened quite yet, unfortunately. Until that day, we can be grateful for these devoted Earthlings.

By ELISABETH ROSENTHAL
Published: December 15, 2009

COPENHAGEN — Negotiators have all but completed a sweeping deal that would compensate countries for preserving forests and other natural landscapes like peat soils, swamps and fields that play a crucial role in curbing climate change.

Read rest of: Climate Talks Near Deal on Preservation of Forests

Toyota to Sell Plug-In Hybrid in 2011

All we can say is YAY!!!! Especially after watching Who Killed the Electric Car? which is a wonderful documentary about real life corporate conspiracy and why we should already all be zooming around in electric cars. Seriously, add this to your Netflix RIGHT NOW! It's super entertaining and bewildering and aggravating and amazing.

From moreTrees Eco-Style House

Toyota Motor said Monday that it planned a widespread release of its plug-in hybrid car in 2011 as the company scrambled to gain the upper hand in an increasingly crowded battle over next-generation “green” technology.

Read rest of Toyota to Sell Plug-In Hybrid in 2011...

moreTrees will be at the SF THREAD SHOW this weekend!

Think: Awesome location. Fresh indie designs. Perfect for holiday shopping.

Visit us at Booth #A26 for FREE gifts, MAJORLY discounted gear, and NEW designs. Nov 21, 22nd @ Fort Mason.

RSVP here: http://www.threadshow.com/shows.php to get $2 off your THREAD SHOW tix for this SAT n SUN!!!!

From moreTrees eco-Style House

New! Heady Organic T Designs for 2009!

Available online now at www.moreTreesclothing.com...

Very Limited Obama Balm!

Celebrate our historic VICTORY and Obama's recent Nobel Peace Prize! He's the Balm of the Nation, so grab a few of tubes of our very special, limited edition and exclusive ORGANIC Obama Balm.

moreTrees hosts eco street style show at Club 6, SF

moreTrees goes on Tour...

...and, as usual, we have WAY too much fun!

click for our latest news and calendar:


From top, clockwise: Wildlife T, back of custom Stewardship T, Meghan Oona with Gabriel, Meghan Oona makes a customer happy so she's happy, Polar Bear T with Phoenix T plus Twilight Tree T and Stewardship T, Folding T-shirts, Kimberly and Gabriel practice their modeling, Meghan Oona gets her nipple pinched.

NEW! Organic Ts Added for Summer...

...www.moreTreesclothing.com...

moreTrees' Polar Bear Project will donate to Greenbelt Movement

We're more than halfway to our goal of selling out our polar bear polos and Ts to show our solidarity with global cooling projects, most notably, with Wangari Maathai's Greenbelt Movement.

Wangari Maathai won the Nobel Peace Prize for her work in Kenya planting millions of trees despite severe opposition from her government. Unbowed is her inspiring life story and we at moreTrees highly recommend it.

Not only were we blown away by how much Maathai's accomplished, (i.e. pregnant with her 3rd child while receiving her PhD), but by the immersion into country life in Kenya half a century ago.

Plus Maathai's connection with nature reflects our own deep love for it, and brings about both an ache for a greener world and a belief that positive changes will overcome corporate pollution and devastation.

You can learn more about Wangari Maathai's current work at: www.greenbeltmovement.org.

Made In America

Listen to NPR's On Point segment "Made In America"
here…

Made in America
Aired: Thursday, September 13, 2007 10-11AM ET
By host Tom Ashbrook

"It's been a long time in the wilderness. But the "Made in the USA" label is packing some cachet again. After poison toys from China, job losses, and eco-disaster images of filthy smokestacks abroad, Americans are getting the itch to buy American again: toys, bikes, even t-shirts.

Some never lost the urge. But in the age of WalMart, with aisles packed from Shanghai, it's been tough. Now some American products are looking like the sure thing -- even chic.

This hour, On Point: We look again at the 'Made in the USA' label, and the new American itch to bring our buying home."

...keeping it local at moreTrees…



. . . : : M A D E . I N . A M E R I C A : : . . .

Welcome!

All things moreTrees: eco-style, greening our industries, infiltrating the corporate model with grassroots, your wardrobe as a protest sign, worker rights, sweat-free clothing, organic cotton, hemp, recycled pet (plastic soda bottle) fabrics, san francisco, music festival tour, wearable art and design...

Welcome.